Attitude and Perceived Value on Intention to Revisit and Loyalty: A Theory of Planned Behavior Approach in Fast Food Retail. Equity: Jurnal Ekonomi, [S. l.], v. 13, n. 1, p. 59–74, 2025. DOI: 10.33019/equity.v13i1.441. Disponível em: https://equity.ubb.ac.id/index.php/equity/article/view/441. Acesso em: 10 sep. 2025.